We’ve all done this. Twitter tells us the latest trending topics. We click to see why something’s trending. Is this person dead? Was this TV show canceled? Is that business bankrupt?

Then we get this …

https://twitter.com/duretalk/status/1280865645509447680

Played out, isn’t it?

How about this?

https://twitter.com/duretalk/status/1280867046838931456

What does that even mean? Is it another form of an eyeroll? Does it mean the topic is interesting? Does Peter Krause wonder why he went from a wonderful show like SportsNight to a cliche-ridden action show like 911?

How about GIFs that don’t have an obvious connection to the matter at hand?

https://twitter.com/duretalk/status/1280867772814233602

(Bob Dylan isn’t trending, and I just like otters.)

Ideally, Twitter’s algorithms would stop bumping up tweets that say nothing about the topic at hand. They clearly reward GIF usage above all else.

Until Twitter changes, can we change?

I’ll be watching like …