journalism, tv

The state of paid media, 2019

Here are the things that can be supported by advertising …

Traditional TV networks, which continue to produce high-budget shows even as ratings are a small fraction of what they were.

Cable/other TV channels, which produce high-budget shows even as ratings were never that great in the first place.

PlutoTV, which must be watched by at least 10s of people. (Seriously — it’s utterly impossible to get schedules, so who watches unless they’ve simply exhausted every other possibility?)

Some YouTube channels

Terrestrial radio

Here are the things that can be supported by a mix of advertising and subscriptions …

Satellite radio

ESPN

The Wall Street Journal

The Washington Post

The New York Times

Here are the things that can be supported by subscriptions only …

Consumer Reports (phew!)

Netflix and its gazillions of original shows

Hulu’s original shows

HBO

Here are the things that no one has figured out how to support …

Newspapers

Magazines

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